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mick

08/28/20 8:43 PM

#221433 RE: mick #221432

King, Baby!


Random Roku Inc. (Nasdaq: ROKU) rally on a Friday? Why not!

ROKU shot up over 9% today to reach a new all-time high. No, you didn’t miss any earnings or announcements since we last touched on the stock in early August.

It’s just your typical analyst fanfare — and I’m not complaining!

Today, Analyst Jeffrey Rand spilled the juicy deets on a streaming survey from Deutsche Bank’s Data Innovation Group. He stated: “43% of participants who had a connected TV had a Roku, while 35% had Amazon Fire TV. Apple TV sat at 27%.”

Rand also noted that, while some folks have one of each device — don’t cross the streams now! — Roku still edged out Amazon on the customer satisfaction front, with Apple way in the rear (again).

This is exactly why we recommend Roku for Great Stuff Pick back in May 2019, when you consider that Roku is the one all-access pass to stream virtually any streaming service you want, lockdown or no lockdown.

Well … almost every service is on Roku. Peacock and HBO Max are still holding the line. Streaming, much like love, isn’t always on time, you see.

Today’s analyst brouhaha joins Wednesday’s, when Citi Analyst Jason Bazinet started his Roku coverage with a buy rating and a $180 price target.

What can we say? It’s good to be king. Keep holding Roku — yes, you Great Ones who got in are up about 94% or so, but there’s more streaming service domination to come.

If you didn’t get into Roku, don’t fret for your way in on the trend. Think of the hyper-fast connection speeds that make streaming even tolerable these days. (Buffering or ads? Or worse, buffering ads!) One such technology could ignite a $12 trillion opportunity by 2035.

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