In the long term, if Apple is inflicted with import tariffs, that would mean the company will have to incorporate the cost of the tariffs into the cost of goods, which would raise the price of Apple’s products, while Samsung wouldn’t have to consider that at all.
Smartphones already carry an expensive price tag; I can’t imagine it getting more expensive because companies like Apple will have to incorporate the cost of tariffs, while Samsung could continue with its retail pricing.
Last week, when Trump announced that there will be a delay on certain items, the stock market rose. The Dow Jones Industrial Average was up more than 400 points in the morning trade on Tuesday, and Apple was surging more than 4.5% on the news that some of its staple items like its iPhone won’t have to endure any tariffs — at least not until December.
Trump’s meeting with Apple’s CEO over the weekend could help push Trump and his administration to continue negotiations with China. There is an expected visit from Chinese delegations to Washington in September.
Now that Trump has a different point of view and has listened to what Tim Cook had to say about his company specifically, it might have been just enough to get Trump to work harder at a resolution that would be a little more reasonable, especially for companies like Apple that import products from China.
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