Mar-key, I agree on the importance of "how much" part; which I believe depends on the valuation of this company; which depends on the cash flow people believe that the company will generate in the coming years, 3-5 yrs (and the dilution of course).
If you ask my personal opinion on this one, I'd like to run some numbers before I throw any number out there. Let me take a stab at it this weekend.
BTW, a disclaimer just to make clear where I stand: I hold more than 5M shares with 1 cent cost. And I don't plan to sell anything before February 15th - unless PPS increases dramatically (i.e. over 2cents).
Mert
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