I think Coors went with them because they were the little guys that were more willing to take a not mutually beneficial deal. This is just my personal opinion but I don’t think it’s THAT big of a deal. It wasn’t the kind of deal we would have wanted for us is it? We would have been looking for them to invest big money in us not just partner the way they did to create something new that Coors owns more than half of.
Thats fine but its not comparable to the Constellation deal and it doesnt mean Aphria is any different company than it was before all this speculative hype started about Coors. Were gonna be done with this price range soon and its not going down. If you think it is you have no clue about the potentials of this market.
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