I hope you are right about winning. Again, perception is everything. If I am thinking about that photos being bad optics, I am sure others might be thinking the same way. It would not have been too bad if the stock was doing good. You want to show that you are working hard for your investors, rather than being too flashy. Just my opinion.
Multi-level marketing plans are also popular in the U.S. Look at Ambit with the relative of 7-11 founder and other electricity deregulating firms. Ambit is in the billions I believe now after 6 years now going on 9 with multi level marketing. There are more than just a few in operation here in different fields.