Replies to post #9231 on Lifeist Wellness Inc (NXTTF)

[greenwillow]

"The acquisition of Findify brings an incredible amount of value to the Company in applications related to the online retail of medical cannabis. Namaste recognizes this as a unique opportunity to offer medical cannabis patients an even more personalized experience. The acquisition of Findify will reinforce Namaste's goal of becoming the global leader in cannabis technology solutions by further expanding its innovative e-commerce platform and enhancing the user experience for cannabis patients globally.

In addition, the acquisition of Findify creates a new revenue stream for the Company in the field of artificial intelligence and data analytics. Namaste will continue to operate and expand on Findify's existing platform and client portfolio. Namaste anticipates rapid expansion of its technology licensing business."

"Findify’s platform which is used by leading e-commerce websites, including Namaste, uses proprietary real-time machine learning algorithms to build unique user profiles, and deliver a personalized experience for each user. The platform continuously learns from user behavior to automatically improve search results, recommendations, and product landing pages, displaying the most relevant products at any given time. It identifies product trends and, in combination with an analysis of unique customer behavior, ranks products in a way to optimize revenue, conversion rates and average order value. Based on the Bank of Canada’s exchange rate on May 1, 2018, Findify’s annual 2017 revenue was $503,170 and its first quarter 2018 revenue was $198,211."

https://www.namastetechnologies.com/namaste-acquires-findify-leading-a-i-and-machine-learning-company-to-increase-conversion-rates-average-order-value-retention-and-referrals/

[jrf30]

The two biggest reasons would be

1) to turn an expense (for usage) into a revenue positive event (from other sales made by that firm)

2) because the price seemed cheap. For whatever reason. A nd most could be done in stock. A gain, cheaply.

If you can buy something cheap and have it add to the bottom line, and it integrates well, then it is worth buying. If it doesn't integrate well, it is not worth buying. They obviously think it integrates well.

That's the two reasons to do this deal.