maybe.....but my guess is if real news it would not be social media....that (IMHO) will follow when he gets the up-list, new sales person, national distributor...more 100% sales marketing mode
I wrote IR recently w/the one question I had and got an excellent reply from RC; courteous and detailed what he could to answer my question (there are public disclosure laws), added another 1m shares since then.
If you don't trust them then leave, if you do trust them buy on the dips and hold; I see an easy 10x coming this year.