Just as an FYI, I did use a 50% discount as you have stated to consider:
https://investorshub.advfn.com/boards/read_msg.aspx?message_id=137002779 Now, only a guess, but there will probably be some kind of a 50/50 revenue sharing split between PTOP and the NRA as a special perk for the NRA having motivation to do the deal in the first place. This would warrant such below...
Again, this would only be Revenues from their deal with the National Rifle Association (NRA) and not including any of their other deals and potential deals of growth that exists.