I'm sorry,I cannot pinpoint one aspect of DECN's efforts that stand out.
They have diluted the crap out of the stock,lost the opportunity at Walmart,messed up the FDA compliance of Genstrip,never penetrated the North American One-Touch market,and didn't get J&J to pay up for "commerce and customer intimidation" as proclaimed by KB.
Plus,a dollars worth of DECN or Instacare or decision diagnostics shares bought in 2010 is now divisible by over a billion shares.
For example...
"Common stock, $0.001 par value, 1,750,000,000 shares authorized, 94,995,553 and 76,652,239 shares issued and outstanding as of June 30, 2010 and December 31, 2009"
In 6 short months OS ballooned 30%....and the trend has continued. Eventually a Reverse split occurred in 2011 to "fix" the huge OS bloat.
That serial dilution trend resumed after the reverse split,and has been going on ever since.
So sorry pluto,there's so much bad with no offset that there is no silver lining.
Scoop