This article is not a statement made from the company. The whole first two paragraphs are in their (emerginggrowth) own words. The company has not stated it was a done deal...
What do you mean "they" Its one man who owns both companies making the deal with his self. Of course he approves the 20 million share switch , no cash , both companies are broke & only have shares to sell to stay afloat. I must admit, its quite a clever way to sell shares.