Dan in last year's (May,2016) CC:
There is one other point before leaving VIP, that I think is important and I think it's very valuable for us to get a feel for the value of the brand and value of the U.S. and UK companies. Recently a company in the UK Ten Motives was purchased by British American Tobacco. Now I kind of look at Ten Motives is a different type of company, it's more of a company like they expected sales in the traditional trade and it’s quite aggressive in the trade. It has about equal sales, a few million dollars less than does our VIP product in fact when you take in Vapestick and VIP together we are probably $4 million or $5 million a year annually above Ten Motives. They were recently purchased and these are estimates and they are hard to get the numbers but in speaking with our UK guys they pulled this together for me.
They were sold this -- looking at may be $32 million to $33 million a year in revenue. They were sold recently for $75 million U.S. and we have a premium brand selling $6 million or $7 million, $5 million or $6 million a year more and so I look at that and go in, we are evaluating the company as is their value there. I think there is strong value there because of our total product and we are continuing to grow so we have to be able to -- if we continue to execute and execute better over the next couple of years I think we will be in a -- even the next quarter, two quarters, at the end of this year we are going to be in a very, very strong value creating situation
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