If you read "Crossing the chasm" which in the 90s was the ext book for technical product marketing you will understand why I am so bullish on this company.
It is text book marketing - even follows "the gorilla game" except there aren't really any competitors (Gorilla game was great to read watching how Oracle won the RDBMS market)
Both books by Geoffery Moore are guides for investors really.
hence i am in PLUG for the long run and buying more for the IRA
Currently should be priced more like 2.50 but shorts as you know keep it down (why they don't just take their profit and move on I can never understand)
I wonder if we would have had all the financial issues if the initial choice for CFO had decided he could move to Albany? That and hiring real MArketing head would reposition the company in the market so much better - t cant really have a worse position - hence ideal time to add as many as you can.
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