They increased revenues exponentially Y/Y and you don't have a shred of proof how the majority of those revenues were gained. Just look at 2014 -- where do you think those millions in revs came from? Selling pencils and paper and trinkets?
You're complaining because they couldn't meet projections, which I've proven that they came within a million of bottom projections, but now that you were proven wrong, you're finding fault with how they made their millions by keeping their promise that you inaccurately described as a "huge lie".
Back to the drawing board.
Btw, I suggest doing some research on the current state of the Vape industry across the board, however if you find you need some additional help, I'd be happy to point out some current events.
Good luck.