ADVERTISING Launched in August 2015 • PROBLEM: Cannabis companies can’t advertise on Facebook or Google, and the “enthusiast” cannabis demographic is incredibly hard to target • SOLUTION: Self-service advertising portal that enables cannabis-related businesses to reach cannabis enthusiasts through MassRoots, social platforms, and cannabis-related websites
DATA SALES Coming Late 2016 / Early 2017 • PROBLEM: Dispensaries don’t know what to stock their shelves with; growers don’t know what to produce; new companies entering the space don’t know where to spend R&D budget • SOLUTION: Business dashboards featuring MassRoots' proprietary product data in easy-touse, actionable formats; white papers
PREMIUM SUBSCRIPTION Coming Late 2016 / Early 2017 • PROBLEM: Consumers have a hard time finding good deals and cannabis products that are just right for them • SOLUTION: $5-10/month subscription to suggest the best products for you, at the best prices, based on your cannabis profile and preferences
FINANCIALS
• As of March 31, 2016, MassRoots had generated $300,000 in revenue since inception with an additional $320,000 in forward advertising contracts not yet realized
• Majority of advertising revenue has come from dispensaries and cannabis-brands in CO and CA
• Uber and Fusion (division of Univision) recently became first non-cannabis advertisers
• Had a shareholder’s deficit of $363,131 as of March 31, 2016
By ALEX MCGUIRE, Associate Editor, Money Morning • @AlexMcGuire92 • July 21, 2016
Cannabis stocks are poised to outperform the broader market in 2016, and it's mostly thanks to the banner year legal marijuana sales are about to have.
ArcView Market Research – which focuses on the growing economic effects of the pot industry – reports U.S. firms that sell medicinal or legal marijuana will post sales of $6.7 billion this year. That would mark a 25% increase from sales of $5.4 billion in 2015.
But we've identified three more trends that will boost cannabis stocks in 2016…
The first two trends deal with the growing acceptance of marijuana use in the United States. But the third deals with the cannabis industry's intersection with another $187 billion market.
Check out these three reasons why marijuana stocks will post big long-term gains…
Bullish Trend for Cannabis Stocks No. 3: Widespread Legalization
Cannabis legalization is becoming a massive movement across the United States, and it shows no signs of slowing down.
Since 2000, the number of states legalizing marijuana use for medical purposes has been steadily rising. Before that year, only three states – Maine, California, and Oregon – had legal cannabis laws.
As of June 2016, there are 25 states – and Washington, D.C. – that permit cannabis use of some kind. According to ProCon.org, the states include…
Alaska, Arizona, California, Colorado, Connecticut, Delaware, Hawaii, Illinois, Maine, Maryland, Massachusetts, Michigan, Minnesota, Montana, Nevada, New Hampshire, New Jersey, New Mexico, New York, Ohio, Oregon, Pennsylvania, Rhode Island, Vermont, Washington The total number of states will likely increase in November when more than 20 states vote on marijuana legalization. The increased marijuana revenue from these states will be a huge boon for cannabis stocks.
Bullish Trend for Cannabis Stocks No. 2: Pot's Influence Across Sectors
The influence of the marijuana industry is spilling over into other areas of the market. In fact, there are three market sectors currently benefiting from the growing acceptance of cannabis use…
The first sector is biotech. According to ArcView, "Big Pharma" firms like Pfizer Inc. (NYSE: PFE) and Merck & Co. Inc. (NYSE: MRK) will likely start acquiring small marijuana companies for research purposes. Last March, U.S. News & World Report said most biotech companies are ramping up medical research on cannabis as federal laws ease up.
The second industry being impacted by the cannabis market is social media. Companies are starting to use marijuana culture as a way to bring people together on a social media platform. One of the biggest cannabis social media firms is MassRoots Inc. (OTCMKTS: MSRT), a site that lets users share pot-related experiences and has over 725,000 users.
The 5 Biggest IPOs of 2016: After a bland first quarter, the 2016 IPO market is picking up steam. And these five companies are set to be the biggest IPOs of the year…
And the third sector benefiting from marijuana is the healthcare sector. According to Leafly, marijuana use has been shown to relieve arthritis pain, which affects roughly 20% of U.S. adults. Healthcare companies are researching ways to create cannabis ointments and oils for treating arthritis-related joint pain.
But this third trend will have the biggest impact on cannabis stocks in 2016…
Bullish Trend for Cannabis Stocks No. 1: Growing Big Data Industry
Big Data could provide a massive boost to marijuana revenue over the next few years.
You see, Big Data companies use analytics technology to gather consumer data for businesses. Many firms who are trying to increase sales hire Big Data giants like Oracle Corp. (NYSE: ORCL) and International Business Machines Corp. (NYSE: IBM) to study consumer trends. This research helps firms improve their marketing, which results in better sales.
Demand for this crucial type of marketing research has caused explosive growth for Big Data. Research done by the Economist Intelligence Unit found 83% of surveyed organizations said consumer data is making their products more profitable. Data's important role in business growth is one reason why research firm IDC says the Big Data industry's valuation will reach $187 billion by 2019. That would be up from $125 billion in 2015.
Big Data firms have the tools to increase legal marijuana sales just like any other type of business. Their analytics can study everything from plant cultivation to consumer purchasing trends, which could help cannabis retailers and companies adjust their inventories to meet customer demand.
One company already catching on is Flowhub. This firm uses software that analyzes marijuana retailers' operations to ensure they comply with state laws. It boasts about 100 legal cannabis retailers across Colorado and Oregon as clients.
Market Data 
Markets 
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