ISBG sees a unique opportunity within the Wine & Spirit industry. Growth continues to develop almost solely via acquisition. Rather then engage in meaningful R&D, the main industry players simply wait until an independent entrepreneur places a brand on its radar. The historical metrics are clear, annual case sales of approximately 25,000 - 50,000 cases (9L) for a spirit brand (50,000 - 100,000 cases (9L) for a wine brand) places one soundly on the radar. Very few, if any, spirit brands surpass 100,000 cases (9L) without eventual acquisition, with an average take out valuation equal to $1,000 / per case (9L). We believe within this ongoing circle is a clear and exciting opportunity. ISBG aims to fulfill a unique void in the marketplace, as an industry brand incubator. From creating in-house brands, to acquiring up and coming brands with unrealized potential, ISBG will create a platform within the industry born out of both opportunity and necessity.
Impulse Wave 1 - The Accumulation Stage the Wave right after a prolonged downtrend.
Wave 1
The stock makes its initial move upwards. This is usually caused by a relatively small number of people that all of the sudden (for a variety of reasons, real or imagined) feel that the price of the stock is cheap so it’s a perfect time to buy. This causes the price to rise.
Wave 2 - Stock Declines
At this point, enough people who were in the original wave consider the stock overvalued and take profits. This causes the stock to go down. However, the stock will not make it to its previous lows before the stock is considered a bargain again.
Wave 3
This is usually the longest and strongest wave. The stock has caught the attention of the mass public. More people find out about the stock and want to buy it. This causes the stock’s price to go higher and higher. This wave usually exceeds the high created at the end of Wave 1.
Wave 4
Traders take profits because the stock is considered expensive again. This Wave tends to be weak because there are usually more people that are still bullish on the stock and are waiting to “buy on the dips.”
Wave 5
This is the point that most people get in on the stock, and is mostly driven by hysteria. You usually start seeing the CEO of the company on the front page of major magazines as the Person of the Year. Traders and investors start coming up with ridiculous reasons to buy the stock and try to choke you when you disagree with them.
This is when the stock becomes the most overpriced. Contrarians start shorting the stock which starts the ABC pattern.
The entire Wave is up as it moves from the lower left to the upper right of the chart.
Waves 1,3 and 5 are impulse waves because they move with the trend.
Waves 2 and 4 are corrective waves because they move against this bigger trend.
A basic impulse advance forms a 5-Wave sequence.
Wave 1
The stock makes its initial move upwards. This is usually caused by a relatively small number of people that all of the sudden (for a variety of reasons, real or imagined) feel that the price of the stock is cheap so it’s a perfect time to buy. This causes the price to rise.
Wave 2
At this point, enough people who were in the original wave consider the stock overvalued and take profits. This causes the stock to go down. However, the stock will not make it to its previous lows before the stock is considered a bargain again.
Wave 3
This is usually the longest and strongest wave. The stock has caught the attention of the mass public. More people find out about the stock and want to buy it. This causes the stock’s price to go higher and higher. This wave usually exceeds the high created at the end of Wave 1.
Wave 4
Traders take profits because the stock is considered expensive again. This Wave tends to be weak because there are usually more people that are still bullish on the stock and are waiting to “buy on the dips.”
Wave 5
This is the point that most people get in on the stock, and is mostly driven by hysteria. You usually start seeing the CEO of the company on the front page of major magazines as the Person of the Year. Traders and investors start coming up with ridiculous reasons to buy the stock and try to choke you when you disagree with them.
This is when the stock becomes the most overpriced. Contrarians start shorting the stock which starts the ABC pattern.