Ole Larry's shoutouts haven't resulted in more sales on Amazon and Larry posted a link to Amazon. "Amazon Best Sellers Rank: #120,217 in Health & Personal Care (See Top 100 in Health & Personal Care) #739 in Grocery & Gourmet Food > Coffee, Tea & Beverages > Energy Drinks"
Like a have stated a portly beer swilling middle aged guy seems like a very poor choice to endorse a energy drink.
The millennials just don't connect with Larry the Cable Guy! Plus, his act is played.