As I have said before, I agree the lack of PR is interesting and possibly good. I also think they are, obviously, doing this to get some limited exposure. Yet not PRing it because it is "small time" and they know it.
Management feels they are about to be "big time" with CC, AAFES, and rumored others. Why put out a fluff PR of supporting something miniscule like so many scam BB stocks do. These are not big events. To hype them as such would would make them look equally small. A real investor relations page on the site listing past and upcoming exposures would be nice though.
If they had PRed it, we would be saying, "This is their big advertising plan?" It obviously is not, and it is also obvious they do not see it that way either.
At least it is not a "Coalition for Luggage Security" style campaign that makes us look ridiculous. :)
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