On the other hand, my brother in Wisconsin wrote to tell me how exasperated he was with the service, and that 3 emails, replies to ones sent from the company, had been bounced back to him as undeliverable. I gave him the Cust. Service phone number, and he called to end his subscription. I had given him a 3 month gift cert for Xmas, and while he loves the business plan, he said service wasn't what he'd hoped, as all his choices were invariably "on Order" or "High demand", and he rarely got what he ordered in a prompt manner. He does not know I own the stock, and was unbiased in his opinions. So service has room for improvement, especially from an inventory point of view.
I know have had some titles in my queue "On Order" for months! I don't see the reason for that. If I am a paying customer, and they have a fulfillment center(s), why they don't simply receive my order, and go and buy the movie right away, and send it, is beyond me. Is it that hard to get copies of these films? If so, they should not be in the inventory database. I think it would be better to give the public a choice of only what they could deliver in a timely manner. Don't tell me I can get a movie, and then make me wait months for it. That won't keep customers.
That said, I still see long term potential here. Looking forward to improving service and financial perfomance!