I did as a retail manager.... Hold hot items in the back... Put a few on the floor... A lot to a few doesnt market as well as a little to a lot... Tweed is still getting its name out... The more customers, the more eyes on Tweed... Loving the sellouts.... just speed bumps in an emerging industry... Id have reservations had they NOT sold out....Tweed has the ultimate retail issue that bodes well for them - customer demand.