Direct Response Financial Services (fka DRFL)

[Golden Cross]

Direct Response Financial Services Announces Retention of WallSt.net to Provide Investor Awareness Services
Wednesday February 22, 7:00 am ET


LOS ANGELES, Feb. 22 /PRNewswire-FirstCall/ -- Direct Response Financial Services, Inc. (OTC Bulletin Board: DRFL - News), a leading provider of financial services, stored value and debit card products to consumers underserved by the banking industry and credit markets, today announced that it has retained WallSt.net to provide investor awareness services to the Company.
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Under the terms of the agreement between WallSt.net and Direct Response, WallSt.net will publish various Internet and print-based reports about Direct Response's business and continued increase in revenues. WallSt.net will maintain reports and data on Direct Response at WallSt.net's web site located at www.wallst.net. In addition, WallSt.net will assist Direct Response with audiomercials and live investor events to introduce Direct Response to the investing public.

"Direct Response Financial Services represents a compelling story for investors. We believe that once investors are made aware of the Company's business strategy and model, particularly with regard to its successful Direct2Own division, investors will begin to follow the stock," said Matthew Turner, Vice-President of Investor Relations for WallSt.net.

T. Randolph Catanese, CEO and President of Direct Response said, "We are pleased with the continued success of our Direct2Own division. This group continues to exceed our expectations and as it grows it will have a positive influence on the other business groups of the Company, particularly the debit card and stored value card business." He went on to say, "WallSt.net will enable us to get our message out to the investing public clearly and efficiently."

About Direct Response Financial Services, Inc.