Intel Corp (INTC)

[wbmw]

FPG, all you're arguing is that Atom can't be accretive to overall margins if part of the cash flow goes towards contra-revenue rebates.

I'm not debating that.

But you're still incorrect - at least in terminology - to call it "effectively selling below cost". It would be like calling MG&A part of product costs, since contra-revenue is no more a product cost component as is the salaries of the sales staff.