For Vorapaxar, which was once considered the top commercial prospect in Schering-Plough’s late-stage pipeline, success has been a long time coming, and the potential approved indication will be much narrower than originally hoped.
If approved, the brand name will be Zontivity (not bad, IMO).
“The efficient-market hypothesis may be the foremost piece of B.S. ever promulgated in any area of human knowledge!”