Marani Brands Inc. (MRIB)

[JPS02]

Services - Zodiac Brand Management

Marketing

•Manage all social network sites, including Facebook, Twitter, Blogger, and web.
•Oversee all marketing, advertising and promotions.
•Marketing research and analysis.
•Marketing strategy.
•Implementation planning.
•Develop pricing strategies, balancing firm objectives and customer service.
•Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investments and profit-loss projections.
•Formulate, direct and coordinate marketing, events, parties, etc. Activities and policies to promote NY Omega Designs working with advertising sources and promotional sources.
•Negotiate contracts with vendors, factories, venues, licensing, catering companies, in store planning events, sponsorship to manage marketing and event budgets strategies.
•Consult with product developments personnel on product specifications such as design, color and packaging.
•Compile lists describing product or service offering.
•Use sales forecasting and strategic planning to ensure the sales of products, services and analyzing business development and monitoring market trends.
•Confer with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors.
•Coordinate and participate in promotional activates (as need be) and trade shows, working with developers, advertisers and production managers, to market product and services.

Public Relations

•Writing effective press releases.
•Preparing information for media kits.
•Drafting speeches for company executives.
•Arranging interviews.
•Developing Internet or Intranet web pages.
•Managing communications budgets.
•Evaluating advertising and promotion programs.
•Sending and communication with stylist, publicist, and celebrities.
•Communication with media and networks.
•Provide tactical input on message creation and delivery.
•Oversee web development, maintenance and the the employment of other new technologies.
•Create a strategic communication plan and external communication schedule.
•Write web copy as well as for articles, print advertisements, radio and TV advertisement scripts, social media updates, brochures and direct mail letters.
•Be responsible for attaining media assignments, impressions and sponsorships.
•Develop branding strategy for new proposals.

Sales

•Open new accounts.
•Train stores, buyers and consumer on product placement.
•Help find independent reps in the following areas: Los Angeles, New York, Chicago, Dallas, Mexico and Canada.
•Negotiate contracts for sales staff.
•Train sales staff on product.
•Maintain reps sampling and replenishments.
•Evaluate past sales and follow ups.
•Customer Service/problem solving/negotiations.
•Creating trunk shows and launching events.

Event Planning

•Assist with negotiations for space contracts and book event space, arrange food and beverage, order supplies and audiovisual equipment, make travel arrangements, order event signs, and ensure appropriate décor (florals, linens, color schemes, etc.) to meet the quality expectations of the alumni association.
•Source venues.
•Create sponsor packages, press releases.
•Search after monitary sponsors, product sponsors, gift bags sponsors etc.
•Source after celebrities, entertainers and public speakers.
•Aggressively gather information on each project to achieve quality event productions.
•Conduct research, make site visits and find resources to help staff make decisions about event possibilities.
•Create and revised room layouts for each event.
•Propose new ideas to improve the event planning and implementation process.
•Serve as liaison with vendors on event-related matters.
•Assist with managing on-site production and clean up for events as necessary.
•Prepare nametags, materials, notebooks, packages, gift bags, registration lists, seating cards, etc.
•Close out all events as required.
•Assist with preparing budgets and provide periodic progress reports to staff directors for each event project.
•Keep track of event finances including check requests, invoicing and reporting.
•Coordinating appointments and visits to see our space as well as scheduling of events on the calendar.
•Prepare and modify event contracts as requested.

http://www.zodiacbrandsnyc.com/services/

Go MRIB!