I saw cans of MONSTER all over Disney. In fact Disney sells them throughout their kiosks across the park. Business is good and there is room for success with L5's product line. Then again RISE is not a highly caffeinated product and boost was added to the portfolio to cover that other end of the market....a highly lucrative one a that.
My post are my personal views and just that. Not a recomendation to buy or sell a security. Always do your own DD.