I think it will grow much more then that by 2015. Not sure the author of this article factored in Seiki and how affordable their 4K TVs are and that content will be available via the Nuvola. Now if there were only the big name brands selling the high priced 4K TVs then I think that would be more accurate. Seiki is doing it right by trying to get into a market at the right time with the right price normal people can afford. Don't know about anybody else but I want to save my 5K+ purchases for a family vacation not a technology product that will be outdated in a year or two. The price point of Seiki and content available with Nanotech and the technology to get that content to homes via the Nuvola and IPTV means people are going to want a UHD TV. I'm sure this board alone will account for a fair amount of TVs and when friends see the clarity of it it will spread like wildfire. Word of mouth is the best form of advertising. Watch...