Circa Pict. & Prod. Co. Intnl Inc. (fka CPPD)

[junkmasterg]

they need to double down

excellent choice of words since it's gambling

averaging down is generally a bad thing to do and is otherwise known as "catching a falling knife"

it can be rather tempting though, especially in a scenario like QBID (before the 100 billion A/S that is)