June 2011:
“This is an exciting time for Atrinsic. I am proud and privileged to have an opportunity to help shape the company at this important juncture,” commented Stuart Goldfarb. “Atrinsic has a number of strong assets including Atrinsic Interactive, one of the leading internet search marketing agencies. I also believe that the opportunity Atrinsic now has with Kazaa has never been larger. The music market is massive; more people consume music than ever before and the music industry is in the midst of a tumultuous revolution. The future of music lies in streaming digital subscription services, and companies that can deliver digital subscription models that really work for music consumers will reap rewards for their shareholders.”
Goldfarb continued, “More people are listening to more music in more places than ever before and the technology for delivering mobile and web based streaming music instantly to listeners everywhere they go is robust. Importantly, the tools to allow listeners to discover relevant new music based upon algorithmic data, as well as social graph connections, are rapidly developing, and Kazaa is one of only a handful of companies that has license agreements with the record labels that allow it to take full advantage of these opportunities. I look forward to working with Atrinsic’s dedicated team and industry partners.”
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