Advanced Automatic Investor

[OldAIMGuy]

Hi M, Re: Risk and Return, further comments.........

This comes from Howard Marks' book, "The Most Important Thing - Uncommon Sense For The Thoughtful Investor"......
(ISBN: 978-0-231-15368-3 )

High absolute return is much more recognizable and titillating than superior risk-adjusted performance. That's why it's high-returning investors who get their pictures in the papers. Since it's hard to gauge risk and risk adjusted performance (even after the fact), and since the importance of managing risk is widely underappreciated, investors rarely gain recognition for having done a great job in this regard. That's especially true in good times.....

Best regards,