As expected, not much to learn from such a limited financial period of sales figures in the 10k. Plenty of what we already know.
I suspect no negative reaction tomorrow in the PPS, but fear of a surprise is off the table. I think the product arrival in stores is what will start the ball rolling. The product works and is positioned well in a market looking for a new, safe and effective solution.
Its setting up nicely for Wednesday when Tiger begins play. Seen this yet? Nike commercial
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