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Monday, 03/10/2003 9:16:38 AM

Monday, March 10, 2003 9:16:38 AM

Post# of 72830
CCGI Press Release >>

Press ReleaseSource: Prime Battery Products
Collectible Concepts and Prime Battery Form Joint-Venture
Monday March 10, 9:05 am ET
DOYLESTOWN, Pa.--(BUSINESS WIRE)--March 10, 2003--Prime Battery Products Limited, a wholly owned subsidiary of Pivotal Self-Service Technologies, Inc. (OTCBB:PVSS - News) and Collectible Concepts Group Inc. (OTCBB:CCGI - News) are pleased to announce the formation of a joint-venture between the two companies. The purpose of the joint-venture is to unite the high quality and affordable battery products distributed by Prime Battery with the licensing and merchandising relationships of CCGI. The joint-venture will be 50% owned by both companies and will operate as MightyCell(TM). The MightyCell brand of batteries and battery related products will be marketed throughout North America and the company will be targeting licensing opportunities in the entertainment and sports industries.
John Simmonds, Chairman and Chief Executive of PVSS, stated, "This is an extraordinary opportunity to develop new channels to market for our battery business. We are very pleased with the CCGI marketing and creative team, and we look forward to building MightyCell into a successful and profitable venture for both companies."
Philip Verruto, Chief Executive of CCGI, added, "My team is very eager to begin working on the MightyCell battery market. We are encouraged by the initial reaction from our existing licensees and customers, and believe this product will have tremendous appeal as a licensed product to the entertainment and sports industries."
Pivotal Self-Service Technologies Inc., through its operating subsidiaries, Prime Wireless Inc. and Prime Battery Products Limited, is a distributor and sales representative of high quality electronic products and consumer related products. Visit Prime Battery today at www.primebatteryproducts.com.
Headquartered in Doylestown, Pa., Collectible Concepts Group, Inc. develops and markets unique licensed entertainment, sports, and music collectible merchandise for specialty, mass retail and online distribution. Nationally recognized in direct response marketing, replica design, mass-market distribution and E-commerce marketing, the company's products are renowned both for quality and authenticity. Licenses include Three Stooges and Marvel Universe Characters among many others. See Collectible Concept Group's corporate website for more information: www.collectibleconcepts.com or www.otcfn.com/ccgi.



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