Avatar Ventures Corp (ATAR)

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What is Interactive Marketing?
The old marketing model is failing. The traditional tools of mass marketing are clearly no longer working, nor is using a variety of channels with the same campaign-driven persuasion techniques.It’s clear that the new digital era has a profound impact on relationships between brands and people.In recent years, with the rapid emergence of social media, avid online use in all countries and the popularity of mobile phones, relationships between consumers and brands are expanding beyond dialogue to an “always on” marketing ecosystem.

ATAR