The price of a DVD is amortized over it's useful life, and I don't know what usage experience can be expected from a DVD that is rented out and mailed back an forth......... but couldn't we expect the cost to be spread out over a period of time of a year or two? Somebody help me here.
However, gold-leade-r's post was a very positive one as far as showing that the system is working properly, over and over again. If the system wasn't working most of the time, we would have heard a complaint, not a positive comment. Sure, no one would BUY all those movies, but that was just a price oomparison showing that you can get more by using the GameZnflix rental system.
At the end of the year in just about any business, if you look back, you have some very good profit transactions, some not so good. You have heard the joke about selling something below cost, but making it up in volume. : ^ ) The main thing is to keep growing by keeping present customers happy and also drawing new subscribers also and things will add up right at the end of the year.
It does seem reasonable, however, that it would be hard to keep up the schedule that gold-leade-r has shown us......... who has that much time to watch movies? And how many movies can you find that you want to watch? There are probably many that start off getting 8 at a time, and then after awhile they may drop down to ordering 5 or 6 even though they paid for more at a time, and they are still happy.
This was a bit rambling, but I just wanted to point out that the post was a positive one, and the more you look at it, the more positive it was and we should accept it in that manner.
Steve Nix
Market Data 
Markets 
AI
