When i look into a company based on my projected potential there are many thing i look at. 1.) Do they currently sell a product or is a product on the very near horizon. 2.) Does the Product make a difference or is the Product Different than what's on the market. 3.) Share Structure. Is there dilution or not, and what is the O/S 4.) is there Enough Revenue or Potential for Revenue to offset losses and turn to profitability. 5.) Who is the CEO and has he ran other pinks plays before. 6.) Am I able to contact the company 7.) What could be the Potential % Gain on the PPS for 12 months... if i hold a core position 8.) What is the Potential % Gain on the PPS if i hold for 3-6 months After asking those 8 questions i found KMAG to be a Steal at these levels... Smitter SMTT