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Re: iamshazzam post# 37584

Saturday, 08/13/2005 8:18:41 PM

Saturday, August 13, 2005 8:18:41 PM

Post# of 78736
and...........it appears they know what they're doing:

For immediate release
May 30, 2005

For More information contact:

Mr. Rama Rao Sreeramaneni
For HelloSoft, Inc.
+91-40- 2332-7062 / 63
email: rama@hyd.hellosoft.com



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HelloSoft’s VoIP Solutions on Texas Instruments OMAP™ Processor
Deliver VoIP Applications on Mobile Devices

San Jose, CA – 30th May, 2005 – HelloSoft’s VoIP solutions on Texas Instruments Incorporated’s (TI’s) OMAP™ processor offers benefits and cost advantages for OEMs and ODMs to offer mobile VoIP solutions with TI’s high-performance, low-power consumption OMAP processors for multimedia-rich wireless devices. HelloSoft will be demonstrating its VoIP solutions running on TI’s OMAP processors at Computex Taipei 2005 in the TI booth #203AB in Hall 4, June 2-4 in Taipei, Taiwan.

HelloVoice™ is a complete Voice over Packet solution from Hellosoft, optimally implemented on the OMAP family of processors running Embedded Linux OS. The solution enables a short time-to-market cycle for development of devices such as converged VoWLAN cellular handsets, VoIP applications for cellular handsets and more. HelloSoft’s design leverages the ARM926EJ-S processor core embedded in the OMAP processor for executing the complete VoIP software stack including compute intensive DSP modules. The ARM926EJ-S is a DSP-enhanced 32-bit RISC processor core, well suited for applications requiring a mix of DSP and microprocessor performance. TI's industry-proven OMAP multi-engine architecture is designed to handle a variety of application tasks in parallel, so a user can enjoy several features and services concurrently.

Mr. Rama Rao Sreeramaneni – Co Founder and VP Asia HelloSoft, stated, “HelloSoft’s highly optimized VoIP solution for mobile devices utilizes about 60 Mhz of the ARM 926E CPU, leaving rest of the processing power and the complete DSP processor resources for other applications”. The HelloVoice solution is a complete suite of VoIP software modules including Voice coders, Line & Acoustic Echo Cancellers, telephony components, SIP Signaling Protocol, RTP/RTCP, Call Manager and System Frameworks. The compute-intensive algorithms such as Voice coders and Echo Cancellers have been extensively optimized in assembly language for the CPU core to deliver industry best performance for voice processing algorithms for mobile devices. “VoIP applications on TI’s OMAP processors will assist OEM/ODMs in their next generation handset designs. We foresee good potential for HelloSoft’s VoIP with OMAP processors globally,” Sreeramaneni said.

“We are pleased to have HelloSoft’s VoIP solution for mobile devices running on TI’s OMAP platform,” said Bryce Johnstone, marketing and strategy manager of TI’s Cellular Systems Ecosystem. “TI’s OMAP platform is the leading platform for application-rich mobile phones to deliver services such as VoIP and video. HelloSoft’s solution on OMAP processors provides wireless device manufacturers with VoIP capabilities for their next generation products.”
HelloSoft is a member of TI’s OMAP Developer Network, a group of leading software developers porting advanced applications to TI’s high performance, power-efficient OMAP processors. Handset manufacturers adopting OMAP devices enjoy the rapid deployment of compelling wireless applications – including streaming audio and video, multimedia messaging, gaming, security, speech recognition, location based services and mobile commerce – across all leading operating systems. Systems level integration services are also provided worldwide by independent OMAP Technology Centers. The OMAP platform has been selected by leading manufacturers, such as Nokia, Palm, NEC, Fujitsu, LG Electronics, Hewlett-Packard, Sendo, HTC and many more, for their 2.5 and 3G wireless devices. More...

About HelloSoft HelloSoft, Inc.

HelloSoft is a leading provider of high-performance communications IP for next generation VoIP, WiLAN, VoWLAN and Cellular devices and equipment. Established in 1999, HelloSoft licenses customizable Physical and MAC Layer, Networking Protocol IP and complete VoIP building blocks including Echo Cancellers, SIP, and codecs to semiconductor companies and OEMs for Voice-Over-Packet, Wireless LAN, and 2.5G/3G Wireless. HelloSoft’s solutions are provided as a suite of integrated products that include DSP software, Networking software, RTL, a complete reference design and design services to customize these solutions to customer needs. Products that utilize HelloSoft solutions include next-generation mobile phones, personal digital assistants, IP phones, set-top boxes, game consoles, residential gateways, enterprise and SOHO gateways, WLAN access points, carrier-class media gateways, softswitches, and mobile base stations. HelloSoft's total solution approach and strategy of offering Software and Hardware IP coupled with customized engineering services, allows companies to acquire "off-the-shelf" technology that can accelerate new product development in an industry that is driven by complexity, change and innovation. HelloSoft’s development team has in-depth technical knowledge and expertise in communications applications, CPU and DSP platforms.

HelloSoft technology partners include Texas Instruments, Intel, ARM, MIPS and Analog Devices.

For more details please visit www.hellosoft.com

All trademarks and tradenames used herein are the properties of their respective holders.









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