Winning Brands Corporation (WNBD)

[Black Beerd]

If the customer doesn't know about this unbranded product , how do you suppose they are going to beable to walk in any store with turnstyle employee base and even ask an employee about a product they have no clue that ever existed. .. big box isle maiden "oh your looking for a stain remover? customer "yes, i have a bad stain on my shirt to get out" isle maiden, "well mam, follow me to that isle I think that stuff is down this isle, if not maybe its by the shoe polish"
customer, "great" , Isle maiden , "here is the selection and I hear great things about the Tide product line" Customer, "that sounds good, I do use their laundry soap too so I'll take that one" Thanks.

Isle maiden to herself, "whew there was an easy sell, actually the customer sold herself with being familiar with the name" "who cares...she's happy" another branding selling experience.