"Insiders just bought a ton of shares for .07"
But what the insiders just bought at .07 was convertible preferred. From the last 10-K:
"The Company is authorized to issue 10,000,000 shares of preferred stock with a $0.001 par value. As of March 1, 2011, there were 2 holders of record and 6,462,378 shares of series A convertible preferred stock outstanding, each of which is convertible into 1.554 shares of the Company’s common stock. If fully converted, the preferred stock would convert into a total of 10,042,538 shares of common stock."
So you have to multiply the number of additional preferred shares they just bought by 1.554 to see how many shares of common they'll convert into in order to get a new total of "fully diluted" outstanding common shares. Also, you have to divide the purchase price of .07 by 1.554 if you want to see what they paid as it equates to the publicly traded common stock. The recent preferred purchases were equivalent to buying common at .045 -- still a nice vote of confidence in the company, but considerably below the price at which the common was trading as of that date.
