well I'm still learning a lot about this whole market thing but I do have to say that finding reading material on this company leads me to point to management more so than shorting. There are just sooooo many things that were stated to be fact that (as it turns out) were just stories and untruths. When you start to get a few of those back to back you lose confidence in direction and Management.
Just look at whats going on with this now. Buy a chunk, short a chunk, buy short etc. You do that 3-5 times a day with a large enough chunk of shares(say 100k shares) and you can carve out a nice little profit for yourself over a week.
Penny markets are for people with much larger Cajoles than I have. I'd just like to turn my egg into a few mil and retire early and leave the rat race behind.