NeoMedia Technologies, Inc (NEOM)

[success622]

persistent,
I believe a Cease and Desist order was most certainly filed against Virgin Entertainment before the lawsuit; because the Relief being sought by NeoMedia includes a preliminary and permanent injunction, along with monetary damages etc which includes treble damages due to the Defendant's willful infringement. Compensatory damages will be based upon no less than a reasonable royalty.etcetc.
The above is from a document filed by NeoMedia's attorneys on June 28, 2004

Note: Treble damages apply when an infringer has been notifed yet continues to infringe. ie willful infringement