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Re: Rocky3 post# 123033

Friday, 07/08/2011 11:30:49 AM

Friday, July 08, 2011 11:30:49 AM

Post# of 257250
Monthly Branded and Generic Lovenox Scripts

I’ve converted Rocky’s weekly script numbers to average weekly
figures for each month, which gives a better picture of the trend.
Since the launch of generic Lovenox on 7/23/10, the generic has
increased the script share in every month and reached 86.2% in
June. The big bump in Mar 2011 is explained in #msg-62029438.


Script
Avg Wkly Scripts Share of
Month Branded Generic Generic
0611 8,069 50,243 86.2%


0511 8,534 52,765 86.1%
0411 9,213 53,041 85.2%
0311 12,767 48,278 79.1%
0211 22,769 35,025 60.6%
0111 25,279 31,124 55.2%
1210 25,767 29,332 53.2%
1110 28,082 28,081 50.0%
1010 30,398 26,412 46.5%
0910 31,319 23,304 42.7%
0810 37,611 16,876 31.0%

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