Reading between the lines can reveal a lot. Like in this case, why in the world would anyone retain someone to represent them to the public, when that someone actually represents them negatively? Eversull is supposedly working to spread a positive image of MZEI, and to raise the share price, yet here they have clearly presented a negative picture of the company and management.
As WIV has correctly pointed out, there is only one entity that has control over changing this.
Reading between the lines also reveals the deeper problems that NSD was alluding too. What has been the background content of all the aggressively defensive posts by the insiders who have spent "countless hours" talking to management? Well, everyone is going to come flocking to us (real soon, uh, yesterday) because of the science. Since this board is the only source for information, that says a lot for how the company feels. Even in the long-ago-most-recent-transmission from the company, it says : “When you’re sitting on clinically proven hospital beta-tested technology.....etc...you get a strong sense that attendees at this year’s FIME Show are going to sit up and take note.”
Really?
Obviously they are not flocking, or even sitting up and taking notice, now. And I don't believe they ever will, until they are given enough information, effectively presented through a carefully constructed and well executed promotional campaign (which could cost pennies). This would raise the share price right now.
To really raise the value of the company that information simply must include the type of concrete business content that WIV talks about.
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