Keep in mind that usually a R/S happens because a company have diluted the stock to no bid, and the only way to continue to "make money" by issuing shares is to reverse split the stock, to re-start the whole printing press with a new bid again...
Here, we're seeing a R/S together with a RM with a legit company, and my guess is that the reason CAN'T SOLELY be because they want to dilute this stock to death. Sounds logical you think?
Someone else mentioned another stock, SHA* I think it was, which had a R/S and got increased value per share after the split compared to before... So the prices doesn't always decrease.