A better question, IMHO, would be why you like it (assuming you do). There's no information available about that I can find, not even historical. No financials, no equity structure, nothing but PRs about MOUs and potential MOUs.
It's in the mining biz, which historically has been a high risk investment will many scams and though it's fallen recently, it's way off its 52 week low.
The only thing necessary for the triumph of evil is for good men to do nothing.
EDMUND BURKE (and others)