JBII shares are currently priced at an extremely exhorbitant premium in relation to the actual sales they do. Yes, as is the case for almost every start-up company that has this potential.
There is a substantial amount of hype and positive expectations already built into this share price. Yes, I think it's related to the P/E for a stock of a start-up company with much potential.
They are a small company competing with larger competitors with greater resources. Not sure who is being talked about here but it would be nice to know.