Tornado Alley (PROG)

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Rollingrock, do you seriously follow a guy who says in interviews that he's an entertainer - that he doesn't care about politics, but rather thinks that making money should be taken seriously? Do you really let him play on your heart strings and presume he believes the things that he says?

I feel sorry for you. It's one thing to be fooled, but it's another thing to let yourself be fooled, even after the charlatan exposes himself publicly to Forbes Magazine.

"We're an entertainment company," Beck says.

http://www.forbes.com/forbes/2010/0426/entertainment-fox-news-simon-schuster-glenn-beck-inc.html

With a deadpan, Beck insists that he is not political: "I could give a flying crap about the political process." Making money, on the other hand, is to be taken very seriously, and controversy is its own coinage. "We're an entertainment company," Beck says. He has managed to monetize virtually everything that comes out of his mouth. He gets $13 million a year from print (books plus the ten-issue-a-year magazine Fusion). Radio brings in $10 million. Digital (including a newsletter, the ad-supported Glennbeck.com and merchandise) pulls in $4 million. Speaking and events are good for $3 million and television for $2 million. Over several days in mid-March Beck allowed a reporter to follow him through his multimedia incarnations, with one exception, his 5 p.m. daily show on Fox News, which attracts just under 3 million viewers.