Zeev's Turnips Patch-No Politics (ZEEV)

[marketmaven]

GOOG Level II absurd- electronic bids 8c over other bids!
http://www.fuckedgoogle.com/

Click fraud- one of this site's most popular topics. No search engine on earth has made public any sort of official results about the extent of "click fraud" due to two reasons:

1) If the truth was known, advertisers would flee in terror with their ad dollars
2) The search engines don't have a fucking clue at to click fraud's extent because they can't really detect it

An article came out today from the Associated Press with the current best guess of 20 percent of all pay-per-click advertising revenue being completely fraudulent. Some analysts suspect the real number may be closer to 50 percent, but the scary thing is that nobody knows for sure. Since this represents around 98 percent of Google's current revenue, this will remain a huge wildcard until they address the issue with something other than the standard disclaimer: "We have teams of Phds working on the subject, so don't worry your little wallets.. i mean heads"

In the article a small business owner, Tammy Harrison, says that bogus clicks have cost her over $100,000 this year alone. "Click fraud has gotten out of control" she complains.

What's her problem? Google gives free meals and massages to all their employees! Doesn't she understand the new paradigm?

Synergize, Tammy, synergize!

February 11, 2005 / Permalink / Comments (3) / TrackBack (0)

February 10, 2005
Step right up! Prepare to be dazzled!
Google's first analyst meeting with Wall Street honchos yesterday didn't turn out exactly how people had expected. Instead of giving any sort of financial update or forecasts, everyone got to see Eric Schmidt (the CEO) dance around for an hour without saying anything. Usually these sort of meetings are presented by a company's Chief Financial Officer, but Google is far too hip and trendy to follow those stodgy traditions!

But look on the bright side- Google tried to give away a free scooter to one of the analysts in a raffle drawing. No, I am not making this up, folks.

In what was perhaps the first recorded instance in history of a stock analyst refusing a bribe, the scooter was declined. (whether it was to avoid the appearance of conflict of interest, or because the analyst was pissed at the crappy gift- you decide!)