Hop-On Inc (HPNN)

[C_Gringo]

Hop-on to Introduce the Lowest Cost Camera Phones in the Market at Major European GSM Trade Show
Monday January 24, 9:01 pm ET


IRVINE, Calif., Jan. 24 /PRNewswire-FirstCall/ -- Hop-on.com, Inc. (OTC: HPON - News) today announced that it will introduce its GSM Models 1845 and 1846 as the lowest cost camera phones in the market at the 3GSM World Congress trade show, which will run February 14 to 17, 2005 in Cannes, France.
(Photo: http://www.newscom.com/cgi-bin/prnh/20050124/NYM265 )
The 3GSM World Congress is the market leader in providing an audience of GSM decision-makers from across the globe. The GSM Association represents over 600 GSM operators globally and unites the industry in pursuing the expansion and development of GSM technology (http://www.gsmworld.com).

Dan Gannon, Chief Executive Officer of Hop-on, commented, "These phones are comparable to any camera phone on the market today, with the exception of price, where our phones typically cost approximately 50% less. We have received very positive feedback from the market on the exceptional value proposition our phones offer customers, in addition to the high quality and feature set, and the fact that our phones come in all languages in the European community. With GSM being the dominant technology in Europe, we are aggressively going after this market for carrier business and unlocked GSM phone opportunities. As an example of the size of this market, approximately 87% of the population in the UK, representing nearly 52 million people, are currently cell phone users. With the preponderance of prepaid phone users in Europe, where the phones are not typically subsidized, our handsets offer these customers a compelling alternative when replacing their handsets."

Lowest cost camera phones being introduced at 3GSM World Congress are the following:

GSM: Model 1845 GSM: Model 1846
Dual band 900/1800 MHz Dual band 900/1800 MHz
Color LCD: 65K CSTN Display Color LCD: 65K CSTN Display
40 Polyphonic Ring Tones 40 Polyphonic Ring Tones
GPRS/WAP GPRS/WAP
Also available as tri-band Also available as tri-band 850/1800/1900 MHz
850/1800/1900 MHz


Media requests for information or meetings with Hop-on executives should be directed to Sharon Lou, [phone], [e-mail]. Hop-on will be exhibiting in Booth J35.