Celeb Spokesperson deadline is not today!!! This is an updated PR form 6/30. The PR you are referring to was released prior to this one. Please Read.
On this note, MusicMatrix is finalizing its deal with a household name celebrity spokesperson with "initial contracts this Friday (July 2nd) with standard counter-offer soon after," states Dibiase. "We are confident that final contracts will be effected very soon thereafter. It's something we've been anticipating with enthusiasm and it's great to be in the contract stage. Once we announce the celebrity spokesperson, we'll ramp up the ad campaign in tandem with findings.