Why not think about every commercial you see? Go800Caveman or Go800 Geico, same thing. Go 800 Taxi. Go 800 pizza. Go 800 Chinese. Go800 whatever it is you need?v You have to remember this is a marketing company. They came out with a HUGE idea that costs businesses less than per minute than their 1800 numbers, and can connect them faster and a whole hell of a lot easier, and they are all about to market their keywords.