You're right about the advertising, they really need to come up with a serious ad campaign, even if it means raising a few million dollars and blowing it all. They need to be on TV every other commercial in order to get the attention. However, this is what GZFX needs at a MINIMUM because if/when Netflix, and now Blockbuster, sees GZFX as a threat they can quickly ad video games to their collection, which poses another problem. GZFX is a good idea, but the realsity is that anyone with money could put something together, they need to pull out all stops on the budgeting if they even want a chance in the market. All IMO, but makes sense to me.
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