Brilliant Technologies Corp. (fka BLLN)

[grovertdog]

I think you are right, Germy in that the paid advertisers on Google's Chinese site are a source of revenue. Also, Google profits when their search engine is used for any additional purpose as well, which may be their prime motivation of going up agaisnt Baidu. Unfortunately, from what I've been able to read, the ad revenue has been miniscule nearly one year into the service.

I've never got my head around exactly how the "digital watermark" Google is using works in this case. It seems this insert provides tracking information to the labels in terms of download statistics, etc. Maybe you are right that also serves as usual DRM, but I don't know this to be fact. And because I can't read Chinese and don't have the correct IP address, I'm likely to stay in the dark...